Consumer Privacy
The ACLU works in courts, legislatures, and communities to defend and preserve the individual rights and liberties that the Constitution and the laws of the United States guarantee everyone in this country.

The Latest
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ACLU Strongly Opposes Cascade of Dangerous Legislation Threatening to Destroy Digital Privacy
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Tesla Camera Scandal is the Latest Lesson in Dangers of Letting Companies Record You
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How the Arizona Attorney General Created a Secretive, Illegal Surveillance Program to Sweep up Millions of Our Financial Records
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ACLU Urges FTC to Address the Many Commercial Surveillance Practices that Disempower and Harm Consumers
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What's at Stake
The government security establishment is not the only threat to our privacy; most of the transactions that we engage in are with private companies. In recent decades, the private sector has learned that personal information is a valuable commodity, giving companies a strong incentive to collect as much data as they can about all of us. Indeed, we have seen the private sector engage in increasingly pervasive surveillance of individuals and their activities, transactions, and lifestyles. In the absence of regulatory restrictions, this trend will only intensify as the full fury and genius of capitalism applies itself to spying on all of us.
This spying threatens to create new opportunities for corporate manipulation and control of individuals, to accentuate the advantages and disadvantages experienced by different groups, and to generally shift power from individuals to powerful companies.
Corporate privacy invasions are often opaque or invisible to customers or poorly understood by them. In other cases, lack of choices leaves consumers with little alternative but to give up their privacy in exchange for valuable services. As a result, marketplace competition is typically not a sufficient force to protect consumers’ privacy. The ACLU works to promote carefully constructed statutory protections so that we can enjoy innovative new goods and services without giving up our privacy.
The ACLU of California has created a guide for businesses featuring advice on how to respect people’s privacy and free speech rights. The guide includes over 100 case studies showing how following the ACLU’s best practices can benefit not only users, but also companies’ profitability.
Visit the ACLU’s guide, Privacy and Free Speech: It’s Good For Business.
The government security establishment is not the only threat to our privacy; most of the transactions that we engage in are with private companies. In recent decades, the private sector has learned that personal information is a valuable commodity, giving companies a strong incentive to collect as much data as they can about all of us. Indeed, we have seen the private sector engage in increasingly pervasive surveillance of individuals and their activities, transactions, and lifestyles. In the absence of regulatory restrictions, this trend will only intensify as the full fury and genius of capitalism applies itself to spying on all of us.
This spying threatens to create new opportunities for corporate manipulation and control of individuals, to accentuate the advantages and disadvantages experienced by different groups, and to generally shift power from individuals to powerful companies.
Corporate privacy invasions are often opaque or invisible to customers or poorly understood by them. In other cases, lack of choices leaves consumers with little alternative but to give up their privacy in exchange for valuable services. As a result, marketplace competition is typically not a sufficient force to protect consumers’ privacy. The ACLU works to promote carefully constructed statutory protections so that we can enjoy innovative new goods and services without giving up our privacy.
The ACLU of California has created a guide for businesses featuring advice on how to respect people’s privacy and free speech rights. The guide includes over 100 case studies showing how following the ACLU’s best practices can benefit not only users, but also companies’ profitability.
Visit the ACLU’s guide, Privacy and Free Speech: It’s Good For Business.